MARKETING Essay Example | Topics and Well Written Essays - 2000 words

MARKETING - Essay Example Market trends, market environment analysis, competitor analysis has conducted to understan the market situation. Based on these analysis a SWOT analysis on Grameenphone (GP) has done. And to the end some recommendation has given with indicating the appropriate strategy. Access to the Internet is creating a new distinction in society. Those who have access to the Internet have access to all kinds of information. This puts them into an advantageous position in society, vis-Ã  -vis others who do not have such access. Internet access is built upon the basic telecom network. While the telecom infrastructure in advanced countries is well developed, allowing them to move rapidly towards universal telecom and Internet access, the infrastructure in Bangladesh is very poor and inadequate. Like other developing countries, Bangladesh is facing the question of how best to develop its telecommunications and information infrastructure to provide access to "advanced" telecommunications and information services in order to remain competitive in the world of information technology. There is a tremendous amount of potential for growth in areas like fixed wireless networks, optical fiber networks, cable networks, Internet telephony, etc. (to name a few) in Bangladesh . This paper addresses the concerns and prospects of growth in telecommunication infrastructure in Bangladesh. Bangladesh, future targets and methods of attracting finance. The sector, particularly which of mobile phones, is one of the fastest growing areas of the economy. The growth potentials will continue to remain robust for the foreseeable future. The existing Cellular phone companies in Bangladesh are CityCell (Pacific Bangladesh Telecom Limited), GrameenPhone Ltd., AkTel Ltd., Banglalink and TeleTalk. Among these company GrameenPhone, AkTel, Banglalink and TeleTalk adopted GSM technology and

Operations Decision Making Essay Example | Topics and Well Written Essays - 4000 words

Operations Decision Making - Essay Example The relative costs corresponding with technological venture and processing transaction, however, are increasing owing to the complicated channels and technological communications that must be in position to hold up flawless, single framework inventory in the range of distribution networks that subsist now and that will before long emerge in the future. Making matters worse, executives and managers have hardly any means and little support to help them decide when to venture, how much it cost to invest, and how to appraise or assess the trade value to be earned from the venture (Weill, 1991). This paper examines investment decisive factors and solutions, prioritisation strategies, and corporate-level decision making by hotel managers and executives with regard to information technology (IT) and in the framework of hotel distribution designs. This paper hopes to substantiate the issues considered, the evaluation of methods applied, and the procedures employed to ascertain the level of achievement from such venture and resource distribution decisions that were made with regard to information technology and a hotel company's distribution frameworks. Tourism... ity, and mutually dependent activities necessitate companies to make effective and efficient application of information technologies and communications systems. This development will only keep going as this technological know-how become less costly, more effective, and found everywhere in the world. From the early time of farmer's markets, traders have struggled with finding out the best methods of delivering their goods to the marketplace. Generations afterward, this challenge is still present and even more challenging with the evolving, intensifying competition, and global marketplace in which firms have to operate their businesses. With the hospitality industry, the same is even more enunciated: the necessity to set up better and more distribution networks. Erstwhile principles such as location or they will get there if you build it, are not anymore enough in drawing the demanding and advanced consumers of today. Hotel distribution designs and networks are far too intricate to be regarded with such ease. As stated by Professor Roger Blackwell of Ohio State University, the direction of global distribution systems concerns the right good in the right place and time, the right price in the right set of circumstances and situations as demarcated by the consumer (Stein and Sweat, 1998). Employing this view in a hotel framework, a firm's worldwide distribution design must maintain two main goals: providing distribution networks that permit customers the option to accessibly and easily look for products and services they are agreeable to pay for with full information disclosure of availability and rates; and providing a process to complete the transaction instantaneously and providing confirmation on the spot (Castleberry, Hempell, and Kaufman, 1998). To attain these